Web 2.0 Professional Design

Many web design pros are quite good when it comes to the design of a web page. But they have a major problem. They almost always – consciously or not – are more interested in pleasing themselves than the client. Whomever you hire to do your web page design should be someone who can see the page as you do. This will more likely give you a page that will bring you the results you need, rather than one that is too trendy or complicated. It's also likely this will result in a more affordable website design as well.

Why do we call it Web 2.0? Because it is meant to be more user-friendly, more "social" in the sense that it promotes an interactive approach. It needs to be more than an online brochure. The web page strategy your designer uses is crucial to your success. Prospects can easily lose themselves on a page. It's the function of good website design keep this from happening. When a viewer gets lost, this is what the experts call "cognitive friction". The website design principles we live by at Jupiter Labs are all about reducing friction and making the social experience of visiting your site a positive one.

Our web page design practices result not only in pages that look right, but in affordable website design that will mean greater profits for your business.